Where Adtech Makes Sense

Where
A
AdTech
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Structured programmatic infrastructure for publishers, buyers, and partners who value transparency, control, and predictable performance.

Axis combines curated supply, direct demand
execution, and practical programmatic infrastructure across CTV, in-app, and web.

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Why Axis

Axis ?
Why Stats
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Programmatic has changed. Control is the new performance.

Open scale is no longer enough. Today, buyers and publishers are moving toward curated deals, direct paths, and accountable infrastructure that offer predictability, transparency, and real outcomes. Axis is built for practical programmatic execution, supports efficient monetization, real-time optimization, and steady revenue growth.

We don’t reinvent AdTech. We make it work better.

Programmatic has changed. Control is the new performance.

Open scale is no longer enough. Today, buyers and publishers are moving toward curated deals, direct paths, and accountable infrastructure that offer predictability, transparency, and real outcomes. Axis is built for practical programmatic execution, supports efficient monetization, real-time optimization, and steady revenue growth.

We don’t reinvent AdTech. We make it work better.

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Shape

Axis is a multi-product
AdTech company built around
three connected layers:

All supply is routed through Axis Exchange, where it is evaluated based on fit, quality, and performance.

DigidayDigiday FinalistsADXGlobal Tech
1
Pubcircle

a Prebid-based wrapper and SSP for publisherss

2
Axis Exchange

a curated programmatic exchange for clean deal executions

3
Axis DSP

a buying platform for direct, transparent campaign executions

Curated supply, not blind aggregation

Transparent demand paths, no hidden layers

Built for CTV, in-app, video, audio, and web

Infrastructure designed for stable monetization and scalable buying

Real QA, filtering and accountable delivery

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Solutions

For Publishers

Direct access to quality demand

Connect to curated demand across CTV, video, display - with cleaner supply paths, controlled monetization, and practical support from the Axis team.

For Buyers

Curated supply, not blind scale

Buy across vetted inventory with more control over formats, geos, and environments. Built for teams that value transparency, stability, and clear execution.

For CTV & Video

Built for high-value environments

Access brand-safe CTV and video inventory across selected publishers and apps, with cleaner supply paths and infrastructure built to support viewability, completion rates, and more consistent campaign delivery.

SSPs, DSPs, and AdTech

Direct access to quality demand

Connect with Axis through OpenRTB 2.5+, Prebid Server, Prebid.js, and VAST-based setups. Where additional technical work is needed, we are open to developing it when there is a clear business case behind it.

Our partners

PubMaticDigital TurbineMagniteNexxenSmaatoStartIoSonobiRtb HouseSovrnAzerionGoogleOpera Ads

integrations

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Integrations on Axis
are possible via

oRTB streamlines real-time programmatic ad transactions by standardizing bidding processes. It fosters growth by facilitating seamless communication between buyers and sellers in digital advertising. Axis handles all requests using either AT=1 or AT=2, empowering buyers with comprehensive data for informed bidding.

oRTB

Axis provides Prebid Server, an open-source solution for server-to-server header bidding. It supports various use cases including mobile apps, AMP, and server-side web integration with Prebid.js.Prebid Server validates and enhances incoming requests, resolves dynamic 'stored requests', and ensures compliance with privacy regulations.

Prebid JS

Axis leverages Prebid.js as its robust header bidding solution for web platforms. Boasting over 300 demand sources and 50 analytics adapters, it offers extensive features including currency conversion, GDPR compliance, common ID systems, and seamless integration with multiple ad servers.

Prebid Server

VAST, or Video Ad Serving Template, is a standardized protocol by the IAB, streamlining communication between ad servers and video players for seamless ad delivery. In programmatic advertising, VAST integration is essential for distributing video ads across diverse platforms and ensuring consistent presentation.

VAST

Need something custom?

We’re open to building it where the commercial case makes sense.

find out more

Featured On

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MediapostExchange WireMartech SeriesMartech MarketingMartech ZoneAd MnstersDigidayAd ExchangerNew Digital Age

numbers

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Performance

30%

faster auctions

96%

fill rate

65%+

direct supply

250+

active partners

Infrastructure

Multiple data center regions

24/7 infrastructure monitoring

Pre-bid + post-bid QA

Google Authorized Buyer access

Product Overview

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