Axis, a global programmatic platform, is thrilled to announce it has been named the winner of the 2024 Global Tech Awards in the Advertising Technology (AdTech) category. The award recognizes Axis's commitment to innovation and its contributions to shaping the future of programmatic advertising through advanced technology and unparalleled performance in the AdTech space.
The Global Tech Awards celebrates outstanding achievements of tech organizations and professionals making an impact with technology across the globe. Winners are selected annually by an esteemed panel of senior-level judges with extensive experience in various fields of technology. Each entry is evaluated based on specific criteria for that category and is scored on Design, Impact, Creativity, and Ease of Use.
"We’re excited to win our very first Global Tech Award! While Axis is still a relatively young company, our team brings decades of professional experience in AdTech to the table. This recognition is a testament to the dedication and hard work of our incredible team. It validates our vision and motivates us to keep driving the industry forward."
Ann Tarasewicz, CEO, Axis
Axis has seen significant growth in recent years, expanding its client base across global markets and establishing a presence in Latin America and the APAC region. Known for its extensive partnership network, seamless integration, intuitive interface, and commitment to transparency and cost-effectiveness, Axis stands out in the competitive AdTech landscape. By automating processes, reducing manual workloads, and improving key programmatic advertising metrics, Axis is transforming the way advertisers and suppliers collaborate.
About Axis
Axis is a multi-product AdTech company, best known for its flagship Axis middleware platform that streamlines connections between advertisers and suppliers. The platform automatically identifies best-suited advertising partners, simplifying acquisition and trading processes while maximizing campaign performance for clients. Axis offers its own SSP, specializing in in-app and CTV advertising in Tier 1 markets. The company has also developed an innovative Prebid Wrapper called Pubcircle, which integrates with fully managed and O&O websites, helping publishers boost their revenue.